Speed Up Your Website: Performance Optimization Guide
Website performance affects usability and can influence search visibility through page experience signals. Improving speed requires work across the server, code, images and third-party resources.
Optimize Images
Resize images to the dimensions actually needed and use efficient formats. Avoid loading huge images for small mobile displays.
Use Caching
Page and object caching can reduce repeated processing. Configure caching carefully and clear it when content changes.
Reduce Unnecessary Scripts
Remove unused plugins and third-party scripts. Load non-critical resources efficiently.
Improve Server Response
Choose an appropriate hosting environment, monitor response times and investigate slow database or application operations.
Measure Performance
Use Lighthouse, PageSpeed Insights or real-user monitoring to identify the largest bottlenecks instead of optimizing blindly.